Last updated: November 5, 2026
Ivy Tower, together with its owner, managing agent, affiliates and subsidiaries (“Ivy Tower,” “we,” “our,” or “us“), understands that visitors to our website, ivytowernyc.com (the “Site“), care about the privacy of their personal information. We take commercially reasonable steps to make sure that any personal information you give us through the Site or by other means is handled safely and responsibly. This Privacy Policy explains what information we collect, how we use it, and the choices you have.
This Privacy Policy is part of the Site’s Terms of Use. By using the Site, you agree to the terms of this Privacy Policy.
Children’s Privacy. This Site is not intended for anyone under the age of 18. We do not knowingly collect, use or disclose personal information from anyone under 18. If you are under 18, please do not submit any personal information through the Site, and ask a parent or guardian for help.
Information You Provide. We only collect personally identifiable information when you choose to give it to us. For example, if you request information about Ivy Tower, schedule a tour, inquire about an apartment, or ask a member of our leasing team to contact you, we may ask for your name, email address, telephone number, desired move-in date, and contact preferences. We may also use your email address or phone number to send you information about Ivy Tower that we think may interest you. You can opt out of these communications at any time by following the unsubscribe instructions in the message or by contacting us.
Information Collected Automatically. When you visit the Site, our service providers and we may automatically collect certain information, such as your IP address, browser type, device type, the pages you view, the website you visited before arriving at the Site, the page you visit after leaving it, and how you interact with the Site. We use this information in aggregate to understand how the Site is used. We do not use it to build a personal profile about you.
Cookies and Similar Technologies. The Site uses cookies and similar technologies (such as pixels and tags) to keep the Site working properly, measure traffic, understand how visitors navigate the Site, and measure the effectiveness of our advertising. Some of these are provided by third parties, such as analytics and advertising partners, who may collect information about your visits to the Site and other websites over time. You can set your browser to refuse or delete cookies; however, some parts of the Site may not work properly if you do.
How We Use Information. We use the information we collect to respond to your inquiries, schedule tours, provide leasing information, improve the Site and its content, analyze how the Site is used, measure our marketing, and provide customer service. We do not sell, rent or lend your personally identifiable information to third parties. We may share it with Ivy Tower’s owner, managing agent, affiliates, and the service providers who help us operate the Site and our leasing business, all of whom are expected to use it only for those purposes. We may also use or disclose information to investigate or respond to violations of the Site’s Terms of Use, and we may disclose information when we believe in good faith that the law requires it, including in response to requests from law enforcement or government officials.
Data Security. We use industry-standard measures to protect the information we collect. However, no website, transmission over the internet, or storage system is completely secure, and we cannot guarantee that your information will never be accessed, intercepted, or disclosed in ways not described in this Privacy Policy.
Third Parties. This Privacy Policy covers only information that we collect. If you provide information directly to a third party, such as a listing website, broker, or application or screening service, that party’s own privacy policy governs how it uses your information. We are not responsible for the privacy practices of those third parties.
Links to Other Websites. The Site may contain links to websites owned or operated by others. When you click those links, you leave our Site. We encourage you to read the privacy policies of any site you visit, as their practices may differ from ours. Ivy Tower is not responsible for the content or privacy practices of other websites.
Changes to This Policy. We may update this Privacy Policy from time to time. When we do, we will post the revised version on this page and update the “Last updated” date above. Your continued use of the Site after changes are posted means you accept the updated policy.
Contact Us. If you have questions about this Privacy Policy, or if you would like to review, update, or delete the personal information you have provided to us, please email us at [info@ivytowernyc.com].